Racers Edge has long been an institution in the New Zealand ski industry. Back in 1982 Racers Edge was conceived by a couple of enthusiastic skiers looking to make a dollar or two out of the fledgling ski industry in Wanaka.
Based out of a fruit shop, Racers Edge operated a ski rental business over the winter months. The insulated cool room became a drying room, the fruit box shelves served as rental boot storage. As times changed so did Racers Edge. 1989 was a big year for Racers Edge and for Shaker (a.k.a Steve Schikker, owner), with a brand new premises beautifully clad in local stone. Racers Edge now had a permanent home. While the winter business grew and grew, Racers Edge also developed a summer retail shop making the new, central premises a year round operation.
Based on principles of quality product and excellence in customer service, Racers Edge now sets a benchmark in the New Zealand ski, bike, outdoor and lifestyle industries.
Always looking to the future and with the loss of more hair, Shaker sought to bring in new partners to continue the grand plan. Charles Cochrane and R&R Sport were drafted in. Racers Edge now boasts new branding, new style and a fully integrated bike shop all under the one roof.
Racers Edge has joined the R&R Sport group as of 1st May 2013.
